Business Valuations

Independent valuation, market insight and commercial analysis to support M&A, business and asset sales, divestments and capital raising.

Interested in a business valuation and would like to learn more about our expertise?

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The problem we solve

A business valuation is more than a number — it reflects the financial performance, market positioning, intellectual property strength, commercial risk and future potential.

Many companies approach a valuation as a technical output, but fail to consider the assumptions, drivers and market conditions that meaningfully influence value.

Without clarity on valuation, companies risk:

  • Entering negotiations without understanding their true financial worth

  • Undervaluing assets, brand equity or future revenue potential

  • Inflated expectations that damage investor confidence

  • Misalignment between shareholders, founders and leadership

  • Capital raising that is poorly priced or unnecessarily dilutive

  • Divestments conducted on disadvantageous terms

  • Valuation becomes even more complex when intangible assets are at play, when a business has multiple revenue streams, or when future growth is dependent on technology, scale, regulatory approvals or market adoption.

We support companies in understanding their value with clarity, enabling them to make informed decisions to better improve or realise that value.

Our approach

We take a commercially grounded approach to valuation, integrating financial assessment with strategic context, risk exposure, market dynamics and opportunity potential. Rather than apply generic multiples without scrutiny, we build valuation models that reflect the real operating profile of the business.

Our valuation services range from providing a simple valuation opinion to formal, independent valuation reports that incorporate models using income, market, and asset-based methods. We have access to proprietary data to support asset-based modelling, to fees precedent transaction analysis, and more, assisting clients in both buy-side and sell-side scenarios to negotiate with confidence.

Our approach includes:

  1. Understanding your context
    In preparing a valuation, context is everything. We consider the valuation audience, whether the valuation should consider a buyer’s or seller’s view, the materiality of assumptions, and the timing required to produce it.

  2. Financial Analysis
    We review historical performance, financial statements, develop normalised EBITDA earnings, consider revenue quality, unit economics, working capital demands and cash-flow resilience.

  3. Market & Comparative Insight
    With access to Auscorporate’s market-leading benchmarking data, we consider valuations in relation to comparable transactions, industry performance, competitor positioning, and buyer, seller, or investor expectations.

  4. Commercial Risk & Opportunity Assessment
    We analyse revenue and customer concentration risks, delivery risk, regulatory exposure, scalability, and, if applicable, technology maturity.

  5. Scenario Modelling
    Testing upside and downside cases to understand valuation sensitivity and investor return profiles.

  6. Intangible & IP Valuation
    We assess brand equity, technology assets, proprietary systems, and data, as they are often the strongest drivers of enterprise value.

  7. Practical Advisory - Valuation improvement
    Providing guidance on steps to improve valuation prior to sale, merger or investment. Our objective is not only to advise on value, but also to help clients understand it, defend it, and increase it.

Who we work with

Our clients come from diverse backgrounds and industries, seeking our support to solve unfamiliar commercial challenges or to augment their experience during critical periods of growth or transformation. We advise boards, executive teams, business owners and entrepreneurs as they scale their businesses, navigate major transactions or pursue significant strategic objectives.

We support mid-market businesses, scale-ups, founder-led companies and investors seeking clarity on valuation for:

  • Capital raising

  • To meet regulator obligations, including for listed companies

  • Sale preparation or divestment

  • M&A and strategic acquisitions

  • Shareholder entry/exit events

  • Investment readiness

  • Restructuring and Recapitalisation

Our valuation clients typically operate in the $2 million – $ 200 million revenue range and across various sectors, including technology, healthcare, defence, digital services, manufacturing, and professional services.

What we deliver

Typical deliverables for valuations can include:

  • Independent business valuations for M&A, capital raising or shareholder transactions

  • Valuation opinions and negotiation support

  • Market benchmarking and transaction comparable analysis

  • Equity valuation modelling and investor dilution analysis

  • Valuation uplift strategies and commercial improvement pathways

  • Scenario modelling including risk-adjusted outcomes

  • Pre-sale valuation preparation and readiness assessment

  • Valuation reviews for investor negotiations or term sheet evaluation

  • Support for fairness opinions and partner/shareholder exit events

  • Formal valuations in accordance with APES 225 by a registered valuation professional

  • 409A valuation reports for startups and to support US Equity matters.

All valuation work is evidence-based, structured, and grounded in commercial reasoning, rather than relying solely on a formula.

Why engage us?

Auscorporate delivers valuation advice grounded in commercial reality and decades of executive leadership experience inside high-growth and complex market environments. Our approach is shaped by real operational experience, not theoretical modelling, allowing us to understand value the way investors, acquirers and strategic decision-makers assess business valuations in practice.

We don’t rely solely on formulas or textbook methodologies. Our valuation capability is built on lived experience running businesses, managing financial responsibility, negotiating transactions, raising capital, and protecting shareholder value in fast-moving conditions. We recognise the signals of value creation and erosion, the behaviours that drive performance, and the strategic levers that materially shift valuation outcomes.

Clients engage Auscorporate because our valuations provide more than numbers; they provide judgement, context and commercial clarity. Our valuation engagements:

  • Leverage deep experience working with mid-market and scaling businesses across technology, defence and national security, digital services, medical and healthcare, construction, and other capital-intensive industries where valuation is closely tied to execution, capability and market confidence.

  • Are commercially informed judgments built on real operational leadership, enabling us to identify value drivers, intangible asset strength, competitive positioning, margin sustainability and scale-up potential that standard valuation models often miss.

  • Are independent and objective, unbiased, defensible and aligned to the decision-making requirements of boards, founders, investors and M&A processes.

  • We take a balanced approach to valuation, recognising both risk and upside, to support capital raising, strategic planning, investor readiness, transaction negotiation and exit positioning.

  • Leverage technical capability in valuation methodologies (DCF, earnings multiples, asset-based valuation, industry benchmarks, scenario modelling) underpinned by commercial reasoning, sensitivity analysis and market-tested logic.

  • We provide ongoing advisory support that extends beyond the valuation event, helping leaders execute on value-building strategy, prepare for future transactions and improve market attractiveness over time.

Case Studies

  • Case 1 | Valuation assessment - Technology Services client

    A growing technology and services organisation received an unsolicited term sheet proposing an equity-based acquisition and future partnership. The offer implied an enterprise valuation materially below historic performance and required the founders to cede majority control in exchange for scrip issued by a newly formed entity with limited paid-in capital. Leadership sought clarity on the fairness of the proposed valuation, the commercial soundness of the structure, and whether entering into exclusivity was strategically appropriate.

    Auscorporate was engaged to conduct a valuation review and assess the transaction structure before the group progressed. Our analysis examined historical valuation reports, EBITDA-based multiples, capitalisation trends and recent financial performance uplift. We also evaluated the counterparty’s maturity, funding credibility, execution capability and whether the implied control value reflected reasonable commercial pricing. Comparable market transactions and historical valuation data indicated that the business's fair market value was likely significantly closer to the upper valuation benchmarks previously recorded, rather than the discount represented in the offer.

    We provided a clear assessment of value, control implications, negotiation risk and key commercial exposures. This included guidance on appropriate valuation ranges, justification for control premiums, exclusivity risk, and the financial uncertainty of accepting scrip from an entity without demonstrated capital strength. Our advice enabled the leadership team to reject the undervalued proposal, preserve control, and re-enter the market with a clearer negotiation position anchored in evidence-based value. The engagement protected enterprise value, strengthened decision confidence and ensured the group pursued future investment discussions on terms aligned with fair market valuation and long-term strategic benefit.

  • Case 2 | Investment valuation of SAFE note instrument for an early stage Software Technology startup

    An early-stage technology venture received interest from a venture capital fund seeking to invest through a SAFE note instrument.

    The proposed SAFE note terms included conversion triggers that were potentially dilutive, a board appointment right regardless of equity position, and conditions requiring personnel onboarding prior to funding. While the investment invitation signalled positive market validation, the terms introduced control, dilution, and execution risks that required an independent assessment before proceeding to due diligence.

    Auscorporate was engaged to review the SAFE note and provide preliminary investment readiness advice. Our analysis examined key components of the instrument, including conversion mechanics, valuation sensitivity, equity ranking, capital deployment requirements and investor termination rights. We also identified governance, shareholder agreement conflicts, intellectual property considerations, at-call shareholder loan risk and operational dependencies that were likely to attract scrutiny through a due diligence process. Our view was that the SAFE note, if executed at the proposed indicative range, could result in significant dilution at a low valuation threshold, and the investment conditions would confer control rights disproportionate to the capital quantum.

    We provided scenario-based guidance on valuation risk, dilution modelling, board rights, conversion triggers, IP evidence requirements and pre-investment data room preparation. Our advice enabled the founders to defer engagement until the business was better positioned to negotiate terms at a more favourable valuation. The engagement strengthened investor readiness, clarified due diligence priorities and allowed the venture to progress toward capital raising activities with a clearer understanding of market expectations, control implications and equity protection mechanisms.

  • Case 3 | Multi-venue Hospitality Group Valuation

    A large multi-venue food and beverage group engaged Auscorporate to complete an independent valuation to support internal decision-making and assess potential future sale value.

    The business, operating within a multi-venue hospitality group, generated the majority of its revenue through beverage sales, private functions and late-night trade. Although performance remained stable, the owners required a credible market valuation to guide strategic planning, capital deployment and future exit planning.

    Auscorporate undertook a commercial valuation assessment designed to reflect real transaction conditions rather than a purely theoretical model. We reconstructed the business’s financial position to determine a normalised earnings profile, adjusting for owner-related cost structures, proportionate marketing expenditure and parent-company overhead allocations. Adjusted EBITDA served as the central valuation measure, enabling the business to be assessed on its sustainable operational profitability rather than raw accounting outcomes. Our methodology drew on hospitality-specific sales and EBITDA multiples derived from comparable bar and nightclub transactions nationwide, excluding data from freehold assets that could be distortive.

    The outcome provided the client with a defensible market valuation that could be relied on. Management gained clarity on enterprise value, the drivers that could impact sale negotiations, and the pathway to achieving a successful trade sale outcome if pursued. This case demonstrates Auscorporate’s ability to translate performance into meaningful valuation insight — giving venue operators the confidence to plan, negotiate and execute decisions grounded in market truth rather than financial theory.

FAQs

How long does it take to prepare a valuation?

When all the necessary inputs for a valuation are available, a reliable valuation can be completed within a few days. If inputs such as financial data and key assumptions need to be prepared, this may take a little longer. A valuation opinion and other related deliverables can be produced quickly.

Can you prepare a Discounted Cash Flow model that is used by investors?

Yes. We have extensive experience in developing advanced financial models to support informed investment decisions.

What about market multiples, like EV/EBITDA?

The internet is full of market multiples that rarely accurately align with a specific market segment needed for a valuation. We have access to proprietary transaction data that helps inform the preparation of market multiples (Comps).

I have been provided a valuation of an asset or business I am interested in buying. Can you help me check if it’s reasonable?

Yes. Auscorporate regularly acts for buyers who have received a valuation from a seller or advisor and want to confirm whether the price and assumptions are commercially realistic. Independent validation is particularly important in M&A, where information asymmetry often favours the seller, and headline valuation figures may not fully reflect risk, sustainability of earnings, asset recoverability, or the commercial realities of operation.

We provide an objective review to assess whether an offered valuation is reasonable, inflated, or under-supported by financial performance, market comparators or forecast assumptions. Our process mirrors the approach we would take to a standalone valuation by reconstructing financials where necessary, normalising earnings, analysing sector multiples, assessing cash flow, and testing material valuation inputs for logic and defensibility. We do not confirm value based solely on opinion; instead, we rebuild the framework behind it to determine whether the price makes sense from an investor’s or purchaser’s perspective.

Our aim is not merely to agree or disagree with the quoted figure, but to help buyers understand why a valuation sits where it does, what risks or assumptions underpin it, and how these may influence negotiation strategy, deal structure, or walk-away positioning. Whether the outcome confirms the valuation, challenges it, or lands somewhere in between, clients receive clarity grounded in commercial reality, not sales narrative or vendor persuasion.

Do you work with Start-ups?

Yes. We regularly work with founders and early-stage teams to help them identify valuation scenarios, particularly in the context of raising capital, negotiating SAFE notes and dealing with investors.

What we bring to a startup is deep experience in investor expectations, capital markets, commercial modelling and financial pragmatism.

We help founders understand how their startup would be valued by prospective investors, and, where necessary, for related regulatory purposes.

Can you advise on how to increase a valuation?

Yes. Our broader corporate and business advisory services help businesses identify how to achieve improved valuations and the steps needed to be taken.

Do investors need a valuation?

In most cases, yes. Venture capital firms, fund managers, family offices, and other sophisticated investors will undertake their own valuation analysis to ensure that an investment is defensible, appropriately priced and aligns with their mandate. Presenting a clear valuation upfront improves investor confidence, accelerates due diligence and reduces å uncertainty. Investors move faster when they can see how value has been constructed — and where future value will come from.